The design of a site is a set of graphic elements, fonts and the colours realised on a site. The primary goal of design: association of all information blocks and formation at the visitor of pleasant impression. As a matter of fact, the design sets the general style of your site, helps the visitor to understand at first sight that for it here waits. Competently developed design is one of the major factors defining attendance of your web page.

As a rule, the design of a site is its external registration which is called, at least not to frighten off the visitor of a resource and as a maximum — to entice, interest him. As skilled experts speak, the good design of a site is an imperceptible, unostentatious design which does not distract the visitor from the core — from the given target information.

The competent design of an Internet resource reflects individual style of the company, helps it will be allocated among competitors. That is why, it is not necessary to save on design of your site. In this case, the end justifies the means.

Having defined with design, you should give to the designer the accurate technical project in which your wishes on style and colour scale, examples of successful works from your point of view are specified. Result of work of the designer is the so-called breadboard model to which then it is possible to make changes on a course of performance of the project.